NEWThe AI asset manager for hotel owners

Find the profit your hotels are leaking

Uplift reads your management accounts and hotel management agreement, spots where profit and fees are slipping, and helps owners and operators agree the fix and track it to results. You pay a share of the improvement.

Works from documents you already receive. Up and running in days.

The problem

Owners and operators want the same result, but see problems too late

Late visibility

Monthly packs arrive after the month is lost. By then, the profit has already leaked.

Words, not numbers

Variances get explained in words. Both sides need shared benchmarks and clear next steps.

Terms nobody checks

HMAs set fees, approvals and reporting terms. Almost no one checks them line by line, so errors slip through.

How it works

From three documents to measurable results

01

Upload

Management accounts, budget and your HMA, in whatever format you get them.

02

Diagnose

Every variance explained, sized and benchmarked against comparable hotels.

03

Contract test

Each finding checked against your HMA's fees, approvals and terms.

04

Act together

A findings pack to review with your operator, tracked until it's fixed.

Findings packs

Findings owners and operators can act on

Every finding arrives quantified, benchmarked and tied to the clause that matters, with a draft note ready to share with your operator.

Findings sized in dollars, not adjectives
HMA clause text with the fee recalculated
A neutral tone that builds a better working relationship

Progress tracking

Tracked until it's fixed

Actions move from new to verified improvement on one board, so owner and operator can see what's agreed, in progress and done.

One board across every hotel and operator
Deadlines and responses in one place
Verified results, ready for your LPs

Benchmark bank

Every finding is benchmarked against real hotel operations

The Meridian London vs matched peers

Upscale · London · 250–350 keys · managed

Middle 50%Median
Housekeeping hours per occupied room0.51 vs peers 0.42
Breakfast food cost, % of F&B revenue32.6% vs peers 28.4%
Payroll, % of total revenue35.2% vs peers 32.0%
Rooms out of order, % of inventory1.0% vs peers 0.4%

Illustrative data. Benchmarks are anonymised and aggregated; no hotel is identifiable.

Grows with every hotel

Each review adds anonymised operating KPIs, mapped to a common chart of accounts.

Like-for-like peers

Matched on segment, location, size, season and service model.

Useful to operators too

Shows where a hotel stands and what good looks like, so conversations start from shared facts.

One hotel, one afternoon

$425k of missing profit, explained

Illustrative example from the Uplift prototype: a 312-key managed hotel, YTD against budget.

$153kHousekeeping labour
$94kBreakfast food cost
$82kOut-of-order rooms
$96kIncentive fee vs HMA

When owners use Uplift

Built for the moments that move money

MOST POPULAR

Incentive-fee true-ups

Check the annual fee against your HMA's own definitions before it's paid.

HMA renewals

A fair, forward-looking agreement built on shared evidence.

Operator transitions

A clean performance baseline for the handover.

Refinancing

Defensible NOI that lenders can trust.

Up and running in days

Starts from monthly packs, budgets and audits you already receive
Standard data requests your operator's team can fill quickly
Direct PMS and accounting feeds, set up together over time

Pricing

We get paid when your hotels perform better

Start with one asset. Keep what we find.

Asset audit

$15–30kper asset

A fixed-fee review at a true-up, renewal, operator transition or refinancing.

Full P&L and HMA review
Benchmarked findings pack
Findings sized in dollars
Talk to us

Improvement share

15–25%of verified gains

Paid only on verified fee corrections and cost improvements.

No improvement, no fee
Tracked to verified outcome
Pairs with any audit
Start with a free review

Monitoring

$2kper hotel / month

Always-on HMA, variance and benchmark tracking once you've seen results.

Monthly owner briefing
Clause watchlist and alerts
Portfolio-wide action board
Talk to us

FAQ

Questions owners ask

Will this create friction with our operator?

It's designed not to. Uplift produces neutral, benchmarked findings that owners and operators review together. Most issues are operating drift or honest calculation errors, and catching them early helps both sides.

What data do you need to start?

The documents you already receive: management accounts, budget and your HMA. Direct integrations are optional and come later.

Who is Uplift for?

Owners, family offices and asset managers with 5–100 hotels run by third-party operators, starting in the UK and Europe.

How quickly do we see findings?

The first analysis runs in minutes once your documents are uploaded. The findings pack follows a review with your team.

Is this legal advice?

No. Uplift produces evidence and benchmarks. Contract interpretations should be confirmed by your advisers.

How is our data protected?

[Add your data-handling, hosting and security details before launch.]

See what your hotels are leaking

Send us one hotel's documents. We'll show you the dollars.